Fieldwork Africa is a leading market research company based in South Sudan, offering tailored data collection and research services. With extensive experience in CATI, CAPI, CAWI, and face-to-face research, we design and execute opinion polls and surveys that capture authentic consumer voices across South Sudan.

With on-the-ground teams across South Sudan’s diverse provinces, we bring cultural fluency and regional reach that global agencies often lack. We provide actionable insights in consumer research, opinion polling, and advertising studies—helping brands understand trends, behaviors, and perceptions to make informed decisions.

South Sudan is a country of both urgent humanitarian needs and emerging economic possibilities. With a population of over 11 million people spread across urban hubs and remote rural communities, understanding the social, cultural, and economic dynamics here is essential for success. For development agencies and NGOs, reliable social research ensures interventions are relevant, effective, and sensitive to local realities particularly in areas affected by conflict, displacement, and poverty.

At the same time, South Sudan presents untapped market opportunities in sectors like telecommunications, agriculture, energy, and retail. Comprehensive market research enables businesses to identify demand patterns, assess consumer behavior, and design products that truly meet the needs of this diverse population.