Fieldwork Africa - Conduct Qualitative research in South Africa, Egypt, Algeria, Nigeria, Morocco, Kenya, Ethiopia, and Angola. FGDs | KIIs

Africa Coverage

Qualitative Research Services Across Africa

Fieldwork Africa is a leading provider of qualitative research services across all 54 countries in Africa, helping global organizations uncover the deep cultural insights, consumer motivations, and behavioral drivers that numbers alone cannot reveal. With more than 14 years of hands-on experience, we deliver world-class in-depth interviews (IDIs), focus group discussions (FGDs), ethnographic studies, expert interviews, diary studies, and community immersions tailored to diverse African markets.

We specialize in expert respondent recruitment, cultural moderation, and deep insight gathering.

Reliable insights from qualified respondents

Cost, Quality and Speed Across Africa

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We leverage modern qualitative research technology, including Zoom interviews, digital ethnography, online focus groups, secure transcription tools, and real-time simultaneous translation.

We provide real time video conferencing.

Real-time audio translation

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We strictly follow ESOMAR’s ethical guidelines, ensuring respondent privacy, informed consent, confidentiality, and respectful engagement. Our processes protect participant identity while delivering transparent, trustworthy.

Globally compliant qualitative insights from all 54 African countries

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Our Quantitative Services

Service We Provide

FGDs

We specialize in expert respondent recruitment...

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IDIs/KIIs

Insights from respondent is a moderator's act.

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Transcription

verbatim and proof reading enable better qualtiy

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Recruitment

Validated qualified respondent that fit target quota

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Fieldwork Africa offers a reliable, convenient and cost-effective solution for all your market research services in Africa. We work with the best recruiters, moderators and viewing facilities across the markets we serve and provide pro-active project management for all aspects of your study.

Qualitative Research Setup Process

Project Setup

After a project win. We decide the best moderator and the best facility for the project.

Recruitment

We employ trained recruiters, only participants who match requirements are invited.

Project Management

We believe that the secret of good project management is effective communication.

Delivery

Full transcripts in the desired language. All audio and video files are delivered along with a project summary report.

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Successful Ratio

04

Why Choose Us

FOCUS ON INSIGHT. WE DO THE REST

We conduct Qualitative Research throughout Africa. We provide field management services that allow you to focus on other critical functions of the project. In conducting qualitative services, Fieldwork Africa is recognized as an accountable and reliable partner that gets the job done. We employ different qualitative research methodologies that are unique to each client and project.

Fast Fieldwork

24/7 Client services

Expert Recruiter

competitve Quote

(+234) 8052173740

mail@fieldworkafrica.com

Dedicated Research Services Across Africa

With qualitative research coverage across all 54 African countries.

Fieldwork Africa delivers trusted, high-quality insight gathering and respondent engagement backed by over 20 years of specialized industry experience.